Home IOA Map RO 2021


The InsightOut Map considers Digital Presence and Digital Maturity for the top 6 players in the Home category of the Romanian e-commerce ecosystem.




The report is based on InsightOut Analytics’ methodology considering 7 dimensions and 15 subdimensions, computed by measuring more than 37 features of each player.

The players in this year's report: Vivre, IKEA, Mobexpert, Bonami, Mobilier1, vidaXL, SomProduct, and The Home.








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