InsightOut Map - Fashion

An evaluation of Digital Presence & Digital Maturity
(MAP-RO-FS-2021)

Digital competitiveness in Fashion E-Commerce

The InsightOut Map considers Digital Presence and Digital Maturity for the top 6 players in the Fashion category of the Romanian e-commerce ecosystem.

The report is based on InsightOut Analytics’ methodology considering 7 dimensions and 15 subdimensions, computed by measuring more than 37 features of each player.

The players in this year's report: Fashion Days, bonprix, H&M, ZARA, ABOUT YOU, and epantofi.ro.

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